I think its just butter to be honest

the fake blood in apocobigoto is butter?

no, Cress' suggestion

the fake blood in america's funniest facelifts is butter?

no but the idea of it is

but surely an idea has no material aspect?

surely it does if everything is energy and ideas a energy they are one and the same thing

do you think an idea is an energy?

I don't. Cos I'm not stupid. Ideas are the result of energy conversion.

so if you convert ergs to joules you get an idea?

Sometimes.

can you give us any examples?

No.

damn.

Wham!